The best hotel sales pros have these things in common

hotel sales superstars

The very best hotel sales professionals share several common denominators.

If you’ve been following my training for any length of time, you know that I often mention that we’ve uncovered the common actions that characterize great hotel sales people. These actions are the same whether the property they work for is  a huge hotel, a smaller hotel,  a hotel in the suburbs, or the big city or even a golf or beach resort. We’ve studied this extensively and winnowed it down to a list of best practices that can vastly improve your hotel sales career if properly replicated.

Here are a few of my earlier training posts that go into detail regarding some of these qualities:


These common actions are all from our list of best practices that we’ve discovered exist among the truly great hospitality salespeople. But we need to be clear on our goal. That goal is to not only understand these common denominators, but to incorporate them into your sales career. You want to be able to bend, shape and mold them to not only match your own individual style, but also to the unique characteristics that your hotel has.

When you can do that, there is absolutely no doubt in my mind that you will book more business and become more valuable as a hotel sales professional in the process.

However, if you are not taking these common denominators to heart and molding them to your own style and the property you represent, any improvement you get will be sheer luck. You know the old saying that insanity is doing the same things over and over and expecting different results.

best hotel sales practices

You’ve got to continue learning and improving if you want to get better.

I know that many of you reading this are at small hotels or have inexperienced directors of sales, so you might not be getting the proper training you need to improve. Even for those of you that have good training opportunities, I know that nobody has done the research that we have to have isolated these factors. They may get one or two, but we’ve interviewed, worked with, tracked, investigated and observed the sales habits of the real hotel sales superstars, and nobody else lists them and explains for you as we do.

So please honestly answer this question: are you truly dedicated to becoming not just an order taker but the best hotel sales pro you can be?

If so, we strongly urge you to actually study (not just read or watch) the many factors that we share in these blog posts and training videos. Begin with the three listed above and then set time aside to actually work a plan to incorporate them into your sales style. And continue to do this as our posts and training videos are released on our site. Schedule time to get trained. When you learn these best practices and put them into practice, you’ll turn into the hotel sales professional you’ve committed to being.


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